2019, Electronics
Samsung iTest Transforms iPhone Users into Samsung Explorers
Samsung iTest revolutionized the way iPhone users could explore and experience Samsung devices without leaving their comfort zones. Recognizing the need for familiarity before considering a switch, we developed iTest—a fully functional Samsung mobile experience that could be easily loaded onto iPhones.
This innovative solution allowed users to compare apples with androids, providing a seamless transition to the world of Samsung. From making calls and sending messages to discovering camera features, iTest offered a comprehensive glimpse into the other side.
With over 10 million downloads across 227 countries, iTest exceeded expectations.
I played a role in the visual design of the mobile web app, as well as contributing to the creation of compelling social and online advertising campaigns.
