Let’s create something meaningful together?
A few kind words
“Ash is a true example of an owner. I’ve had the pleasure of managing her directly and seeing her grow exponentially at Voy.
She combines strong product thinking, genuine user empathy, and excellent craft, and has a rare ability to balance what the business needs with what’s right for the user.
Ash isn’t afraid to speak up, challenge assumptions, or bring new ideas to the table. She is also very effective at bringing others along on the journey, creating space for different perspectives and making sure everyone’s voice is heard.
Any team would be very lucky to have her.”
Filippos Protogeridis
Head of Product Design
“I've been fortunate to work with Ash across a huge range of problems - from dozens of growth experiments through to large, complex launches of new medical products and protocols, across different countries, regulatory environments, platforms and customer personas.
She is an incredibly adaptable product designer and a strong strategic product thinker. She is commercially minded, focused on defining the outcome that actually matters, and then making sure those outcomes are met through any means necessary.
She can work incredibly fast when speed matters, whilst being equally strong when the problem needs deeper thinking and a longer-term strategic view.
Ash was a huge asset to the team and someone who helped level up my own skill set. I’m genuinely gutted we won’t get to work together for longer.”
James Andrews
Head of Product
“Ash was one of the most reliable people I've worked with on hard, ambiguous problems. She owned work end to end, from early research and problem framing through to shipped UI and partnered closely with engineering and PM to turn messy briefs into clear, testable solutions.
She sought out feedback, changed her mind when the evidence warranted it, and pushed her craft steadily over the time we worked together.
Any team would be lucky to have her!”
